Product & Startup Builder

Citizen Tipping Point

Added on by Chris Saad.
Over on his Logic + Emotion blog, David has a great YouTube video of an interview with Ben McConnell about how citizens are now dictating the 'Cultural Conversation' through social software and participant generated content.

He also goes on to explain why corporations need to tune into the conversation. Now if only they had an easy-to-use tool that made that possible.

Check out the post and watch the video.

Thanks to Marianne who pointed out David's blog to me!