Product & Startup Builder

iPALS - Identity, Presence, Attention, Location, Status

Added on by Chris Saad.
Sam Sethi posts a fantastic post about Twitter, Attention and Information Overload.

He refers to Twitter as a great conversation tool to help reduce the friction and increase the pace of innovation by bringing participants closer together.

Some, however, have given Twitter credit for killing the aggregator and becoming the ultimate tool for incoming alerts and information.

Both Sam and I disagree.

He writes:

I think we are getting closer to the point in time where our social networks, search & discovery engines and the semantic web combine to provide us with said relevant timely information based on our current location, attention and status.

Sadly Twitter is not the answer, it is just another example of us trying to acquire better information faster from our trusted social network. In fact Twitter is just another disorganised stream of information for us to manage.

While Twitter helps to lower the barrier to getting a message out fast, it does not help you route incoming messages particularly effectively.

Think of Twitter as the outgoing pipeline. What's needed is an incoming pipleine. One into which we can put our Twitter stream, our friend's lifestreams, our favorite authors and the applications we track and through which we can route messages based on a number of criteria.

Sam describes these criteria as iPALS:

In the future to help us manage this vast array of data that has overloaded us with information, I envisage us trusting online services where we share our identity, presence, attention, location and status - i.e iPALS in exchange for timely relevant information

Well I’m Sam Sethi (identity) sat at my desk using my PC (Presence), whilst listening to Paul Weller, (Attention) writing this post, at home in sunny Cookham Dean (Location), but I’m busy so don’t disturb me (status). i.e iPALS

I love it. The pieces are emerging. It is now time to stitch them all together.

  • Identity = OpenID + hCard
  • Presence = Does anyone know a definitive Presence service?
  • Attention = Jaiku (An aggregation of all your Attention data from Twitter and beyond)
  • Location = Plazes
  • Status = Anyone know a definitive status service?

So if we combine these services, we have what Sam calls an iPALS application. I call it Attention Management. Whatever it's called - it's the personalized incoming pipeline of your life.

We also like to call it Particls.