Product & Startup Builder

Don’t pitch VCs

Added on by Chris Saad.

It's often described as a VC pitch.

But remember: They should be pitching you as much as you are pitching them.

So it's really more of a partnership meeting.

Questions a founder should be asking a VC:

1. What is their thesis, and how does it align with your business?

2. What value do they add beyond their capital?

3. How can they prove that their biases and preferences won’t corrupt your vision and strategy - particularly if they're on the board?

4. How do you know they're not going to waste your time in diligence because any of the above is misaligned and will ultimately result in a soft or delayed "no"?

This mindset, posture, and reverse diligence - even in the first meeting - helps to increase your credibility with investors AND avoid bringing bad partners on board.

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