This is the Silicon Valley playbook.

1. Sell the dream (Fundraise)

Raise money on a deck or an early MVP - invest ahead of value, growth, revenue, and profit.

2. Massive Value Creation

Disrupt the status quo by making something 10-100x cheaper, faster, and/or easier than before. Often, this involves redefining the old rules by using software/internet efficiencies and cutting out incumbent players and processes.

3. Fast-forward to massive scale

Make things standardized and repeatable. Avoid services/high-touch processes. Execute fast and hard to grow really big, really fast. If you have to (and can afford to), subsidize the cost of your product to accelerate adoption.

4. Own the category

Use flywheels (self-reinforcing loops at scale) to build an unbeatable moat with ever-increasing value.

5. Capture a piece of the (massive) newly created value

This is when serious Silicon Valley-style companies seriously start thinking about breakeven (much less profit). Not before.

This is why they win while other players are capital, ambition, and/or execution starved and have small exits or die on the vine.